Who we are
Blinkr Digital (“Blinkr”, “we”, “us” or “our”) is the controller of personal information collected through this website and during initial conversations about our services.
If you have a question about this policy or how we use your information, email us at hello@blinkrdigital.co.uk.
Where we process personal information on a client's behalf as part of a project, the client will normally be the controller. That processing will be covered by the relevant client agreement and, where needed, separate data processing terms.
Information we collect
We may collect the following categories of personal information:
- Contact details, such as your name, email address, company and website.
- Enquiry details, including the service you need, budget, timeline, project description and later correspondence.
- Client and transaction information, such as contracts, billing contacts, payment records and information needed to deliver a project.
- Technical information, such as your IP address, browser, device, approximate location, pages visited and basic server or security logs.
- Marketing preferences, including whether you have asked to receive or stop receiving communications.
We collect information directly from you, from your organisation, through your use of the website, and occasionally from public business sources or a mutual contact. Please do not send sensitive personal information through the enquiry form unless we specifically ask for it.
How and why we use information
We use personal information only where we have a lawful basis. Depending on the situation, we may use it to:
- Respond to enquiries and prepare proposals — to take steps at your request before entering into a contract and for our legitimate interest in developing our business.
- Deliver and manage services — to perform a contract with you or the organisation you represent.
- Operate, secure and improve the website — for our legitimate interests in providing a reliable, safe and useful website.
- Manage records, invoices and legal matters — to perform contracts, meet legal obligations and establish or defend legal claims.
- Send relevant business updates — with your consent where required, or where our legitimate interests allow. You can opt out at any time.
Where we rely on legitimate interests, those interests are running and improving Blinkr, communicating with prospective and existing clients, and protecting our services. We consider the effect on your rights before using this basis.
Cookies and analytics
The website may use strictly necessary technologies required for security and core functionality. If we introduce non-essential analytics, advertising or similar cookies, we will update our disclosures and request consent where the law requires it.
More detail is available in our Cookie Policy.
Who we share information with
We may share personal information where necessary with:
- hosting, email, cloud storage, communications, analytics and other technology suppliers;
- professional advisers such as accountants, insurers and legal advisers;
- contractors working on a project where access is necessary and appropriately protected;
- courts, regulators, law enforcement or other authorities where required by law; and
- a buyer, investor or successor if Blinkr is reorganised, sold or transferred.
We require service providers to protect personal information and use it only for the agreed purpose. We do not sell personal information.
International transfers
Some suppliers may store or access information outside the UK. When personal information is transferred internationally, we use an appropriate legal safeguard, such as UK adequacy regulations, the UK International Data Transfer Agreement or the UK Addendum to approved standard contractual clauses, where required. You can contact us for more information about the safeguards relevant to your data.
How long we keep information
We keep personal information only for as long as it is reasonably needed for the purpose collected. As a general guide:
- enquiries that do not become projects are normally kept for up to 24 months after the last contact;
- client, contract and billing records are normally kept for up to six years after the relationship ends, or longer where a legal obligation or claim requires it;
- technical and security logs are normally kept for up to 12 months; and
- marketing details are kept until you opt out or we determine they are no longer current, with minimal suppression details retained to respect your choice.
We may delete or anonymise information sooner when it is no longer needed.
Your data protection rights
Depending on the circumstances, you may have the right to ask for access to your personal information, correction, deletion, restriction, or transfer to another provider. You may also withdraw consent at any time where we rely on consent. Withdrawing consent does not affect earlier lawful processing.
You have the right to object to processing based on legitimate interests and to object at any time to direct marketing.
To exercise a right, email hello@blinkrdigital.co.uk. We may need to verify your identity and may not be able to fulfil a request where an exemption applies. You will not usually have to pay a fee.
Automated decision-making
We do not use personal information collected through this website to make decisions about you based solely on automated processing that produce legal or similarly significant effects.
How we protect information
We use proportionate technical and organisational measures designed to protect personal information against unauthorised access, loss, alteration or disclosure. No internet service is completely secure, so please avoid sending confidential credentials or sensitive information through the website.
Questions and complaints
Please contact us first at hello@blinkrdigital.co.uk so we can try to resolve your concern.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK data protection regulator. Visit the ICO complaints page for current contact details and guidance.
Changes to this policy
We may update this policy when our services, suppliers or legal obligations change. The latest version will always appear on this page, with the date of the most recent update shown above.